The Hidden Cost of Cheap Web Design

Saving money on a website often costs much more over time. Here is why the template deal is usually not a deal.

Many businesses buy a cheap theme. It looks great at first. Then things start breaking, slowing down, and losing traffic.

#The Plugin House of Cards

Templates rely on plugin after plugin.

Each update risks something breaking. The site becomes fragile.

Before you know it, your site is held together by code from 20 different strangers. One update conflicts with another, and everything goes down.

#The Generic Look Problem

Templates are built to work for everyone, which means they are not truly built for you.

They rarely match your brand or strategy. You end up fitting your content into their boxes, instead of building boxes that fit your content.

In a crowded market, looking like everyone else is a risk you cannot afford. (Check out our Gallery to see what unique looks like).

#The Speed Limit

Slow websites lose money.

People leave. Google ranks you lower. Trust drops.

Page builders add heavy, messy code that slows everything down. You cannot optimize code that was written poorly from the start. (See why we use Next.js instead.)

#The Napkin Math

Let's do some quick math.

If a slow site causes just 10% of your visitors to leave before the page loads, that is 10% of your revenue gone.

If you make $100k a year, that is $10,000 lost.

That "cheap" $500 template just cost you $10,000 in missed opportunities.

#My Take

A website should make money, not drain it.

Stable and intentional always beats cheap and fragile. Investing in a solid foundation pays for itself by converting more visitors and needing fewer fixes.