Updated September 16, 2026 · By Scott Benjamin
Start with the work the website needs to do
A Fort Lauderdale service business collecting enquiries needs a different website from a store managing a large catalogue or a product with customer accounts. Comparing a one-page quote with a custom application quote tells you very little about value.
At Pixel Boba, we separate the initial build from ongoing expenses and agree the scope before starting. This guide explains how we approach a quote. It is not a survey of average agency prices in Fort Lauderdale.
One published starting point: a $2,500 landing page
Our Landing Page Sprint is a fixed-scope offer: one custom page, delivered in five business days under the requirements described on the Sprint page. It suits a focused launch with one main message and one next step.
It is not a price for a multi-page site, online store or application. Check the current Sprint scope and content prerequisites before deciding whether it fits your project.
What changes a custom website quote?
Pages and content
A homepage, services overview and contact page need fewer layouts than a site with separate services, a searchable portfolio and an editorial section. Writing, photography, illustration and migrating old content also take work. Agree who provides each asset and who checks it before launch.
Design and interaction
Original art direction, custom illustrations and interactive scenes add scope. The right amount depends on your audience: a clear service enquiry may matter more than an elaborate animation. We review important layouts before building them so design choices can be made deliberately.
Editing and integrations
A team updating projects every week may need a content management system. Booking tools, CRM connections, newsletter signups and custom forms each have their own requirements. List what must connect, who owns the accounts and whether third-party subscriptions are needed.
Existing website migration
A redesign should include an inventory of useful pages and existing URLs. If paths change, plan redirects; if content moves, check that visitors and search engines can still find it. Rebuilding the visuals alone does not cover migration, and no agency can guarantee that rankings will stay unchanged.
Commerce or application features
Product variants, inventory, fulfilment, customer accounts and bespoke workflows change both the build and its ongoing maintenance. Our Shopify development and web application work are scoped separately from a marketing site.
Budget for life after launch
Ask for a breakdown of:
- •Domain registration and renewals.
- •Hosting appropriate to the site's commercial use and traffic.
- •CMS, email, analytics or other paid tools.
- •Content updates, backups and maintenance responsibilities.
- •Future features and support outside the initial scope.
A custom frontend and a CMS such as WordPress can work together. Platform choice should reflect editing needs, maintenance, integrations and budget. The technology name alone does not determine speed, security or search rankings.
Compare proposals using the same questions
- •Which pages and templates are included, and who supplies the content?
- •Which forms and integrations will actually work at launch?
- •What mobile, keyboard, performance and browser checks are included?
- •Who maps redirects and checks titles, canonicals and the sitemap?
- •What code, design assets, account access and editing guidance will I receive?
- •What is the review process, and what counts as a change in scope?
- •Which costs recur, and what support is included after launch?
Look through recent work as well. Our True North case study shows a service business website for a Texas roofing company; Pearloom shows a more complex digital product. They demonstrate different kinds of scope, not interchangeable packages.
Get a quote for your Fort Lauderdale website
For a custom business website, we need your goals, existing URL if you have one, approximate page list, required integrations and desired launch window. From there, we can discuss the scope and budget rather than inventing a price based only on your business category.
Explore our approach to web design in Fort Lauderdale, send a project brief, or request a free website teardown if you want to understand what needs attention first.
Scott Benjamin